Management Team

ISVapp is a team of experienced software entrepreneurs and long-time members of the Salesforce partner network

Max-Michael Mayer — Chief Executive Officer

Max-Michael Mayer

Chief Executive Officer

Max is a serial entrepreneur with longtime experience in the Salesforce ecosystem. In 2008, he founded Propertybase, the leading global, end-to-end real estate software platform. Today, the Propertybase Group has more than 2,200 customers in 60+ countries. The company was acquired by Providence Strategic Growth in 2017.

ISVapp is Max's second venture in the Salesforce ecosystem and tackles an issue that he had for almost a decade: the lack of visibility into the usage of managed packages. So in 2019, the vision was born to launch ISVapp, which solves this use-case with an easy to use plug-and-play application.

Prior to Propertybase, Max has held leadership positions at Aconex and Conject, both now
part of Oracle. In addition to his role at ISVapp, he is an active startup investor and a senior advisor at Vecturis Equity.

Julius Obermaier — Chief Technology Officer

Julius Obermaier

Chief Technology Officer

Julius is the mastermind behind ISVapp's architecture and has many years of experience as a Salesforce ISV and OEM partner.

Prior to ISVapp, Julius was the Head of Engineering at Propertybase and responsible for all Force.com-related development and operations. With almost a decade of engineering-experience in the Salesforce development ecosystem, Julius has mastered his art.

He is an excellent pool billiard player and is attached to everything Japanese.

Philipp Frank — Chief Operating Officer

Philipp Frank

Chief Operating Officer

Philipp keeps the engine running at ISVapp: as the former VP Engineering at Propertybase, he has helped to scale a massive OEM solution on Force.com which today serves 200,000+ monthly active users in more than 60 countries.

He brings 15+ years of both practical and academic experience in software architecture, engineering and operations into the company and led teams in the US, Europe and India.

Philipp has co-founded Wundery, a high-speed and multi-tenant ecommerce platform, where he led the engineering and operations team. Wundery has been acquired by Branchbob in 2018.